I digress … thoughts on fish & the environment
This evening, I gave a talk to students at IHECS Academy about an approach to campaigns I used when I worked in NGOs. You can find it below. Many of the approaches can be used by others, including for-profits, to great benefit. Much of the talk is a distillation and my take and application of … Read more
If you want to persuade people in Brussels, you need to persuade them in writing. A lot of time and energy in Brussels goes into preparing written submissions. Far less interest is given to whether all this work lands up persuading officials and politicians or changing policy. There are some useful books on writing good … Read more
I find checklists helpful. I reason if conference planners, surgeons and pilots use checklists, political consultants can use them as well. I have a pile of checklists filed away on most legislative and regulatory procedures and campaign models. How to Deal with an NGO Campaign From time to time, you may be targeted by an … Read more
Summer vacations are a good time to read and reflect. In preparation for an upcoming talk I am giving later this year, I re-read for the umpteenth Chris Rose’s campaign bible, ‘How to Win Campaigns.’ As I went through my personal dog eared copy full of annotations, I learned new things. and was reminded of … Read more