Political Communication

5 Ps for Hiring A Political Consultant

by

I am sometimes asked if I were looking for a political consultant what would I look for? I usually answer that I would look for someone who not only has walked through the political fires and back, but someone who has shepherded people through the political fires and back, and lived to tell the tale. … Read more

The Brussels game is changing – are you?

by

The rules of the game in Brussels have changed.  President Juncker’s Commission has a very new political agenda, and one which it intends to apply with new rules on how the Commission works. NGOs and others seemed to be caught off guard when these rules got changed. Some seem to refusing to accept that the rules … Read more

Values Work – Why Not Use Them

by

If It Works For Greenpeace, why not copy them A year ago I met a senior Greenpeace staffer and a victory reception for the Common Fisheries Policy and I asked them what Greenpeace did that made so many of their campaigns win? The staffer explained two things to me that amounted to using (1) Value … Read more

Why Telepathy Does Not Work & Other Lessons

by

For work my colleague, Sophie Norman and I,  presented some lessons learned from the work work on fisheries at Dod’s European Public Action Day. You can find a copy of the talk here. [spiderpowa-pdf src=”https://www.aaronmcloughlin.com/wp-content/uploads/2014/02/epadtalk1.pdf”]epadtalk   Telepathy does not work. The most effective way to persuade people is to go and speak to them. If … Read more