Why would you need a lobbyist?

On my regular weekend Ubers service, my 16-year-old son asked me what I do for a living. I started with the standard response. ” I help people make the best case possible to get the law they want. That usually involves getting them to put their best messages down on paper. Then, we put them … Read more

Some things I wish my 25 year old lobbyist self knew

If you are starting out in lobbying, here are some skills, processes, approaches and insights I’d recommend thinking about. They are the things my 52-year-old self would pass back to my 25-year-old. Write clearly. Study and apply Barbra Minto’s The Pyramid Principle. Be politically realistic. You can’t perform political miracles. To win, you need votes, … Read more

Measuring the Value of Public Affairs

A lot of time and money is spent on Public Affairs.  A fair question is ‘what is the impact of all the resources being spent?’ When looking at this question, I am reminded of this line: “Half my advertising spend is wasted; the trouble is, I don’t know which half.” Attributed to John Wanamaker . … Read more

what does a winning coalition in the council look like

For a long time, the political complexion of Europe was conservative. The majority of European countries were led by centre-right governments. Today, that’s no longer the case.     The demise of Social Democrats announced too early The press ran stories announcing the demise of social democrat parties. Today, Europe is a kaleidoscope of a … Read more