How a lobbyist can avoid self-defeat

Most defeats in campaigning and lobbying are self inflicted. The seeds of defeat are planted early on. A lot of the time, you find it hard to move on beyond finding out that someone does not back your position. I’ve never found this a problem.  I expect it. So, I simply adapt. Just saying you are … Read more

Why lobbyists needs to celebrate success

Whether you are campaigning or lobbying for change, you are not going to get everything that you want. If you start off in the mistaken belief that “it is all or nothing”, you are going to most of the time find yourself  deeply disappointed picking up nothing. Any experienced legislator, knows that the price of … Read more

Why you need to bring a solution to the table

If you want to be taken seriously in lobbying in Brussels, you need to come to the table with a solution. The solution should be: Workable Credible Supported by real evidence Written down on paper Available /shared in advanced Be backed by respected peers, and Have accompanying legislative text Why would you not do this … Read more