The Superpower Every Lobbyist Wants

If you are a lobbyist, what superpower would make your job easier and make you 1000x more effective? For me, it is the superpower to get into the minds of your audience and see the world they do as they do, and be able to reformulate what you were going to say so that it … Read more

A technique for discovering the winning ideas

A lot of time is spent on messaging sessions to discover winning ideas. It is a good way to start to illicit public policy and policy ideas that will help you win. But, it is just the start of a process that will lead to the progressive incremental elimination of the first tranche of ideas … Read more

Some Advice I Would Tell My Younger Lobbyist

I’ve just read  Kevin Kelly’s ‘Excellent Advice for Living’.  He was interviewed on a Farnham Street Podcast. This is a take on his advice from a perspective of a lobbyist. None of this is original. They are just things that I would find useful as a young campaigner and lobbyist. 1-202 was the first draft. … Read more