Wireframe for a letter to the Commission

We spend a lot of time sending letters to officials and politicians. Most don’t land well. These letters come across as whiny, babbling and incoherent. They get ignored and land up in the bin. This is my approach.   Wireframe for a letter to the Commission Dear [Name] Subject Heading: Indicates the issue/procedure. Point 1: … Read more

Some suggestions to make your work as a lobbyist easier

I was recently asked for suggestions on managing my workload as a lobbyist. Here are some things I try and practice. They took time and pain to learn. You can’t do two different things well at once.  If you try, you’ll spend 3 x more time correcting it. You can only have a small circle … Read more

The ‘Explainer-in-Chief’ reveals how he does it

If you like these videos from the BBC’s ‘Explainer-in-Chief’, you’ll love his book The Art of Explanation: How to Communicate with Clarity and Confidence. Here is a recent video. If you want to do something well, look at those who do it well and find out how they do it. And, even better, if they … Read more