Day: 18 November 2022

Is your campaign K.I.S.S.able

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If you want to succeed when you are trying to change political minds and decisions, you need to ‘Keep it simple,  stupid’, better known as  K.IS.S. Google it, and you’ll come across lots of pieces about the idea (example one, two). Chris Rose in his NGO campaign bible, How to Win Campaigns, shows you how you … Read more

What model for Public Affairs do you use?

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People use different models for Public Affairs in Brussels. I see things from my world experience of campaigning (to change policy and laws)  and politics (passing laws). This means that I use the tools necessary for those journeys and ditch the rest. I get the sense that a lot of Public Affairs work is more … Read more