7 Steps to Become a Persuasive Lobbyist
If there were one book I would advise any lobbyist to read to improve their craft, it is Robert B.Cialdini’s ‘Influence: The Psychology of Persuasion.’ I spent my summer vacation reading the new and expanded classic. Every time I read it, some new nugget of practical advice jumps off the page. 7 Principles to Follow … Read more